Yesterday, in its efforts to assist the world grapple with the coronavirus induced COVID-19 pandemic, Apple revamped its homepage by turning it positively RED. Cupertino’s RED product lineup has been a supply of accumulating donations for various causes previously.
This time, the corporate has redirected the lineup to assist collect aid funds for the COVID-19 pandemic. After revamping the web site, the corporate has introduced that proceeds of (RED) units and equipment can be redirected to the “International Fund’s COVID-19 Response”. All funds gathered beginning now by June 30, 100% of “eligible proceeds” from (RED) merchandise will go to this International Fund.
On the web site, the corporate detailed,
This coloration makes a distinction. Select (RED). Save lives. For 14 years, our partnership with (RED) has led to nearly $250 million in donations to fund HIV/AIDS therapy applications. Now by June 30, Apple is working with (RED) to redirect one hundred pc of eligible proceeds from (PRODUCT)RED purchases to the International Fund’s COVID‑19 Response. This may present vital help to well being methods most threatened by the outbreak and, in flip, assist protect lifesaving HIV/AIDS applications in sub-Saharan Africa.
Apple’s homepage options the next units:
- iPhone 12, 12 mini
- iPhone 11
- iPhone XR
- iPhone SE (2020)
- iPhone 12/12 Professional and iPhone 12 Professional Max leather-based circumstances
- Apple Watch Sequence 6